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You Can't Get Any Better®


To understand what makes Cub Cadet® different is to understand the philosophy of ER. What exactly do we mean by ER?

  • ER is far more than a phrase.
  • It's equipment that's faster, tougher and stronger.
  • It's equipment that turns tighter and cuts sharper.
  • It's equipment that demonstrates our engineering excellence.
  • It's equipment that is better than anything in the industry - and better than what our customers expect.


Experience The Difference


Experience Innovation


Innovation is in everything we do. And in every product we build. From our award-winning iSeries zero-turn tractors to the patented Synchro SteerTM technology on THE TANKS by Cub Cadet Commercial, to Cub Cadet Yanmar's Shift-on-the-GoTM technology you'll experience innovations like no others.


Experience High Performance


Our job is to make sure you get the job done right. That's why we build our premium outdoor power equipment with the best materials and the best engineering. That's why we use professional-grade Kohler® and Kawasaki® engines on machines made for homeowners. That's why commercial cutters appreciate the versatility of our machines. And why outdoor enthusiasts appreciate the increased stability and traction of our wider, bigger wheelbase on our utility vehicles.


Experience Quality


Our quality comes through in every product, every machine, every experience you have with the Cub Cadet brand. It's evident in our equipment that is engineered and built to stand the test of time. It's evident in our dealers - the best-trained, most experienced people in the business. And it's evident in our reputation of almost 50 years of innovation.


Experience Progressive


While other businesses continue to look to the past and live on their longevity, we are committed to developing products for today and tomorrow. We are constantly scrutinizing the needs of today's homeowners, commercial cutters, hobby farmers and outdoor enthusiasts. Then we're challenging our engineers to come up with products that meet and exceed those needs. It's why we have a history of innovation. And it's why we have a solid future as the premiere outdoor power equipment company.



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